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Social Media – Déjà vu for the Auto Dealer?

After many years as a senior manager, consultant, and co-owner on the retail side of the automotive industry I have a unique “view” as I watch the typical automobile dealership management team wrestle with the idea of implementing social media into their organization. It seems the manufacturers have done a [...]

2017-01-10T20:43:24+00:00September 4th, 2010|
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Demonstrating the Power of Digital Marketing in 2 Minutes

Have you tried to explain to clients, colleagues, businesspeople or students: Why social media works? Why consumers feel they are not listened to? Why traditional advertising has lost much of its power and is not trusted? Why the Digital Media revolution is alive and growing? I recently re-discovered this 2 minute video. [...]

2017-02-17T19:58:44+00:00September 2nd, 2010|
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