5 Stages of an Integrated Digital Marketing Timeline

Clients generally have unrealistic expectations of a integrated digital marketing strategy.  They expect results immediately or within the first 3-6 months. We prepare our clients for real expectations by reviewing a Digital Marketing Timeline. An Integrated Digital Marketing strategy has five stages during a 27+ month period. (note: the timeline can [...]

2017-01-11T00:33:01+00:00July 21st, 2010|

Beyond the Social Media Hype… Integrated Media Marketing

The vast changes in media have triggered a revolution in marketing.  Rupert Murdoch noted it in 2006. “To find something comparable, you would have to go back 500 years to the printing press or the birth of mass media… Technology is shifting power away from the editors, the publishers, the establishment, [...]

2017-01-11T00:55:12+00:00March 1st, 2010|