Catalytic Leadership Lab Launched

The Catalytic Leadership Lab was launched in collaboration with the Legacy International's Professional Fellows Program . There were 20 entrepreneurial fellows from both Tunisia and Morocco between the ages of 25-40 years . They were immersed in values based , impact driven training that resulted in the design and implementation of a social impact project. They [...]

2018-06-02T16:11:09+00:00June 2nd, 2018|

I’m not getting educated for my future! Part I: What I Need to Thrive as a Leader

  This post reflects a conversation on preparing future leaders between a millennial student and a baby boomer leadership strategist. Their impressions and challenges are revealed below. Millennial Student speaks:  As a college student living in this increasingly VUCA (volatile, uncertain, complex, ambiguous) age, I’m not getting educated for my future as a leader. Although [...]

2018-05-07T04:29:53+00:00May 7th, 2018|

Digital Transformation: 8 Changes to Rise Above the Herd

Digital transformation is a requirement for success in the VUCA (Volatile, Uncertain, Complex, Ambiguous) world. 80+% of businesses (SMEs to multinationals from B2C to B2B) realize the strategic imperative of digital transformation. But, what happens when 7 out of 8 these businesses  attempted Digital Transformation?  Disaster! The simple fact is that 84% of companies fail at [...]

2018-04-04T13:19:23+00:00April 3rd, 2018|

Leading C Suite Executives Attend ‘Digital or Death’ Workshop in Lahore

A digital workshop titled 'Digital or Death' was conducted by Brainchild Communications Pakistan and RED Communication Arts in Lahore recently. The workshop, catering to the C-Suite management of several FMCGs, MNCs, banks and businesses based out of Lahore, was conducted by digital transformation specialist Ira Kaufman. Beyond the Scope of 'Challenge Market' The workshop focused [...]

2018-01-18T14:05:34+00:00January 18th, 2018|

Digital Transformation in Pakistan

Digital Transformation in Pakistan My recent visit to Pakistan was both educational and inspiring. With Pakistan (rated 50 among 50 counties in terms of Digital Preparedness ) there was a thirst for this new approach to business and entrepreneurship. They sensed transformation was the direction but most were in the stage of adopting [...]

2018-01-18T14:07:34+00:00January 18th, 2018|

Digital is Inevitable … But Not your Success

Digital is Inevitable...But Not Your Success By Ira Kaufman Digital Transformation has evolved from being a questionable threat to an accepted inevitability. But your success meets many obstacles and is far from guaranteed. Digital is an imperative and pervasive across all operations. Businesses are trying to seize the opportunity shortening traditional strategic planning and searching [...]

2017-10-10T13:31:30+00:00July 20th, 2017|

Digital Marketing and Transformation Webinar … #1 Business School, Iran

Dr. Ira Kaufman and Chris Horton have been invited by Graduate School of Management and Economics, Sharif University of Technology (SUT),  Tehran, Iran to offer Digital Marketing and Transformation Webinar  in April 2017. SUT is ranked number one in Iran for technology and business subjects (equivalent to MIT in US) with strong ties with Iran's business community.

2017-10-10T13:19:40+00:00February 17th, 2017|

Data, Media, Innovation… Roadmaps to Success in the Networked Economy

February 7, 2017 Transformative Leaders Lab Institute for Transformative Leadership Lynchburg College, School of Business and Economics Guest speaker: Mark Malseed, Digital Entrepreneur, Media Innovator and Bestselling Author of THE GOOGLE STORY Mark advises some of the largest organizations in the world on digital media & communications strategy. An investigative journalist turned entrepreneur, he is co-founder of [...]

2017-10-10T13:22:19+00:00February 17th, 2017|

Who’s Knocking? It’s Disruption — Ready or Not…

Ira Kaufman and Jean AbiNader When Donald Trump seized the presidential election, many pundits shifted from predicting his demise to exploring what they had missed. How did the best political analysts and pollsters with the best data miss the outcome so dramatically? Pundits and experts will discuss possible errors for years to come. This [...]

2017-10-09T12:49:36+00:00February 8th, 2017|